Consumers can turn every day into a colorful celebration with the new Christie Cookie Co. Celebration Cookies from Rich Products (Rich’s).
Party-inspired in every bite, the Celebration Cookies feature a premium sugar cookie base infused with real butter, vanilla and birthday cake flavors, and sprinkles of colorful sprinkles, rich white chocolate and fluffy marshmallows for the ultimate fresh-baked cookie perfect for any celebration.
It is clean label and contains no artificial flavors, colors or sweeteners. Available in two flavors—individually wrapped and frozen ready-to-bake dough—the indulgent celebration cookies are perfect for retail shelves, convenience stores and limited-time restaurants.
In addition to the new cookie flavors, Rich’s has also launched a comprehensive brand refresh of its nationally renowned Christie Cookie Co. portfolio. The rest of the refreshed Christie Cookie Co. brand, which launched in late fall, includes a refreshed brand identity, marketing materials and packaging for a more modern look and feel.
This is all good news for consumers, as one in five Americans eat more than three cookies a day, according to the 2023 Advancing America’s Love of Cookies report. Additionally, the premium quality of Christie Cookie Co.’s products will please most consumers, as clean labels and real butter are top attributes when purchasing desserts, according to the Technomic Baking Transformation Report.
“Christie Cookie Co.’s new Celebration Cookies will add a splash of fun to the bakery counter or to-go counter, whether it’s a treat for yourself or a special occasion,” said Serena Leatherbarrow, associate customer marketing manager at Rich Products. “The colorful sprinkles and new packaging design make the cookies stand out and inspire purchase.
Christie Cookie Co. offers a low-effort packaging option for operators looking to expand their menus with premium baked products that taste just like homemade.”
Christie Cookie Co.’s new Celebration Cookies are available in three flavors: 2.5 ounces of dough, 1.45 ounces of dough, and 2.4 ounces of fully baked, individually wrapped cookies. The dough can be baked once frozen and has a shelf life of 365 days if frozen and 5 days if baked.
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